Iconography: Software icons

Introduction

Our software icons are our most expressive set of icons that are designed to stand out, but also communicate being a part of a cohesive software portfolio.

Anatomy

To express a shared visual language, the graphic elements that make up a product icon should be consistent across all a brand’s icons. Logos should have characteristics that help establish familiarity across brand elements.

A product icon’s underlying structure positions each element in front of the previous one, such that each logo is designed from the bottom up.

Anatomy of a Topcon software icon.
  1. Finish
  2. Material background
  3. Material foreground
  4. Color
  5. Shadow
Material background

Material background

The furthest back layer of Material

Material foreground

Material foreground

A layer of Material casts a shadow on the background

Spot color

Spot color

Color applied to a small portion of an element

Flooding

Flooding

Color applied to an entire element, edge-to-edge

Tinted edge

Tinted edge

Tints highlight the top edge of an element (left, right, and bottom edges are not tinted). This should be 1dp in height and be Blue 100 or Green 100.

Shaded egde

Shaded edge

Shades darkens the bottom edge of an element (left, right, and top edges are not shaded). This should be 1dp in height and be Blue 700 or Green 400.

Contact shadow

Contact shadow

A soft shadow around the edges of the foreground.

Surface lighting is a soft tint in front of all icon elements, fading from the upper left to lower right

Finish

Surface lighting is a soft tint in front of all icon elements, fading from the upper left to lower right

Lighting

In the Material Design environment, virtual lights illuminate the scene and allow elements to cast shadows. Light is cast on the top of elements, creating a shadow that highlights the icon’s top and bottom edges. An angled light reinforces the sense of dimension across the elements.

Top lighting

Top

45 degree lighting

45º angle

Color

Material elements have tactile surfaces. When combined with color, these surfaces can produce numerous unique combinations.

Correct color
Checkmark Icon
correct

Color is flush with an element’s surface.

Incorrect color with a shadow.
"X" icon.
incorrect

Because color itself has no depth, it doesn’t contain edges or shadows.

Layer

When Material elements are layered, depth is produced by the shadows each layer casts. The number of surface layers that overlap should be limited, as too many layers can overcomplicate an icon.

Correct use of layers
Checkmark Icon
correct

Use one or two layers to show depth.

Incorrect layering
"X" icon.
incorrect

Don’t add too many layers.

Overlap

When Material elements overlap, it creates unique silhouettes. All elements, edges, and shadows are confined to the interior of the silhouette.

Correct use of overlap
Checkmark Icon
correct

If needed, you can overlap an element over another.

Incorrect overlap
"X" icon.
incorrect

Don’t overlap more than two elements.