News and launches
Get the updates on the latest branding and design initiatives as well as deep dives into various design subjects.

This blog post explains that Topcon’s new message, “Since Precision Exists,” captures the company’s legacy and future by emphasizing that precision is the foundation of everything they do—driving innovation, accessibility, and impact across industries.

Embracing change through tighter templates, increased governance, and improved processes is essential for Topcon’s brand to maintain consistency, drive innovation, and ensure long-term success.

This blog explains how Topcon uses AI to boost creativity and efficiency in our visual and written content.
Guidelines updates
Want to know what's new? Review our release notes to see what has changed.
Topcon's refreshed brand identity, including a new icon style, fonts, color, and imagery, aligns with our new vision for an innovative, agile future.
We’ve updated our vision, mission, and purpose—kicking off a brand refresh that will roll out across all touchpoints in the weeks ahead.
New "Headline Quick Guide" added to Typography section under Resources. Use for all print materials, scaling for larger formats. No more all caps in h
Resources
Whether you are seeking consistency in design, efficient workflows, or simply looking for guidance, these resources are here to empower you and elevate our brand to new heights.

From logos, 3D illustrations, brochures, photographs, videos, icons and more, the Topcon Digital Asset HUB is the resource all asset needs.

From product registration to a vast library of support tools, myTopcon is a great resource for all Topcon customers.

From customizable templates and intake forms to a plethora of other helpful resources, this section has a variety of helpful materials.